At, we are committed to protecting your privacy and ensuring that your personal information is handled in a safe and responsible manner.
As part of the normal operation of our services, collects and, in some cases, discloses information about you. This Privacy Policy describes the information we collect about you and what may happen to that information. Please read on.

How do we collect and use information?

As you use our websites and mobile applications or visit one of our branches, we collect information about you and the services you use. The information we collect falls into three different categories: (1) information you give us; (2) information we collect from you automatically; and (3) information we collect from other sources. Some examples of when we collect this information include when you browse on our websites; create a LeMall account; use our website or mobile application to purchase, reload or redeem a LeMall Card; buy or send a gift card or e-gift; or participate in a survey or promotion.

Some information we collect is provided when you use our services. This may include your first and last name, username, password, email address, phone number, birthday, demographic information (such as your gender), and any other information you give us. You may also provide us information about other people, including when you direct us to send a gift card or e-gift.

We may also use your information to deliver information to you that, in some cases, is targeted to your interests. If you do not wish to receive email from us, please let us know by sending an email to the following email address: 

What about cookies?

Cookies are files with small amount of data, which may include an anonymous unique identifier. Cookies are sent to your browser from a web site and stored on your computer's hard drive. Like many sites, we use "cookies" to collect information. You can instruct your browser to refuse all cookies or to indicate when a cookie is being sent. However, if you do not accept cookies, you may not be able to use some portions of our Site.

How Do We Protect Your Information? uses industry standard technology and efforts to safeguard the confidentiality of your personal identifiable information. These include secure servers and firewalls. All of the user data we collect is protected against unauthorized access. Only authorized employees who need the information to perform a specific job are granted access to this information.

What About Links to Third-Party Websites? 

Our site sometimes provides links to websites that are operated solely by third parties that are not under our control. This Privacy Statement applies to our site only, and is not intended to describe the privacy policies of any third party sites.

Your Consent

By using the website, you consent to the collection and use of the information described in this policy.

Will Our Privacy Policy Change in the Future? 

We are always improving and updating our website to further enhance your shopping experience. Thus, our policies will continue to evolve. As we implement new technology and provide new services, we will update our Privacy Policy. We encourage you to refer to this page on an ongoing basis for our most current policy and practices.